Termination of Supply Arrangement With Fresh & Easy Neighborhood Market Results in Closing of Los Angeles-Based Pacific Pride Seafood Inc.

Pacific Pride Seafood Inc., which until last week was the supplier of fresh and frozen seafood to Tesco's El Segundo, California-based Fresh & Easy Neighborhood Market, has let all 25 of its employees go and closed its doors at 3264 Mines Avenue in Los Angeles.

As we reported in Fresh & Easy Buzz yesterday [See - June 19, 2011: Fresh & Easy Neighborhood Market Terminates Pacific Pride Seafood Inc. as Supplier; Company's Owner Tells Source He's Going Out of Business] Tesco's Fresh & Easy terminated its supply arrangement with Pacific Pride Seafood in order to fold its fish and seafood procurement into its in-house meat (and now seafood) operation, which it bought from its then quasi-in-house former meat supplier 2 Sisters Food Group last year.

Pacific Pride Seafood is owned by Charles Love, who's also the sales manager for the privately-held seafood wholesale company which until Friday, June 19 when it closed its doors had been in operation in Los Angeles, serving retail and food-service customers throughout Southern California since 1987.

Tesco's Fresh & Easy represented the majority of Love's sales at Pacific Pride Seafood Inc.

Losing the account supplying the 175 Fresh & Easy stores in California, Nevada and Arizona was too severe of a financial blow to Pacific Pride Seafood. Therefore, he was forced to close the nearly 25-year-old business.

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